MARKETING AND SOCIAL MEDIA MANAGER

MARKETING AND SOCIAL MEDIA MANAGER

 

The Marketing and Social Media Manager is a leadership role within the Marketing and Project Management team of a start-up organization based in Sri Lanka with its Head Office in Australia.

You will report directly to the Business Development Director (based in Australia). You will provide strategic direction, team leadership and be responsible for the management, planning, and delivery of marketing and project activity.

 

The parent company based in Australia continues to innovate across the world in product and online customer experience.

 

The support of the Australian-based company is present, balanced with a small local team with a start-up spirit. The highest priority for the new start-up operations in Sri Lanka is to establish an exceptional local office and be genuinely dedicated to continuing building innovative products and online customer experiences here in Sri Lanka and in overseas theatres.

 

ABOUT THE ROLE

 

The Marketing and Social Media Manager will be a multi-skilled all-rounder within a small dynamic team with a start-up spirit. Reporting to the Business Development Director and liaising with the Marketing team (based in Australia) on marketing and advertising activities.  You will also provide day-to-day support for the Marketing and Design requirements of all business channels including Retail, E-Commerce, and Wholesale. You will have a broad skillset covering digital campaigns, graphic design, and marketing activation.

 

Accountabilities:

 

·        Execute and manage campaigns across organic and paid social, SEO/SEM Advertising, and Email Marketing.

·        Use your intermediate Graphic Design and Photography skills to produce creative assets for the local and overseas market, including digital assets, retail collateral, and packaging where required. 

·        Work closely with the Head of Marketing and Business Development team in planning and executing marketing activities to drive Retail and Online sales.

·        Maintain online store including publishing product updates, promotional/campaign materials, content pages, and all customer-facing information. 

·        Grow engagement across the brand’s social media platforms and develop new tools and methods to grow email database.

·        Content and copywriting: Resourcing articles and content relative to the relevant products and services and drafting copy and posting on social media platforms such as Facebook, Instagram, and YouTube.

·        Managing Facebook advertising campaigns from strategy and commencement through to completion and post-campaign analytics.

·        Copywriting and accurate proofreading of various media.

 

ABOUT YOU

 

·        Excellent command of English, both spoken and written.

·        Qualification in Marketing and Graphic Design will be an advantage.

·        3-5 years experience at a similar level of responsibility with a quality Retail or E-Commerce brand.

·        Intermediate Graphic Design and Photography skills with proficiency in CorelDraw or Adobe Creative Suite. 

·        Experience in Facebook Ads Manager, Google Analytics, and Google Ads. Experience with prominent E-commerce sites preferred.

·        A natural marketing thinker – creative in customer engagement and seeing the opportunities in products and experiences. 

·        Highly organized with exceptional attention to detail.

·        Pride yourself on time management and prioritization skills.

·        Enjoy working as part of a small cohesive team.

·        High level of initiative and proactivity.

 

WHAT YOU CAN EXPECT

 

·        Work with a dedicated, highly qualified, and passionate team

·        Join an organization that is committed to professional development.

·        Respectful, positive, and supportive working environment

·        Attractive salary package, starting with a 3-month casual role with the opportunity to a more permanent role.

 

TO APPLY

 

If you are interested in this role, please directly email us an up-to-date copy of your CV.

Skills Required:

• Advertising
• Digital Marketing